I take advantage of a mix of traditional and digital tools, including 2D and 3D design, to develop and communicate spaces, objects and experiences. I enjoy thoroughly examining design challenges from technical, design and creative perspectives, to develop concepts that are well-considered and tested.
This allows me to create targeted concepts that are either simple, natural, fun, daring or challenging. I believe that this is necessary in order to fulfil my responsibility of engaging people with the appropriate content and respect.
I aim to continue exploring design cultures and creating useful concepts as long as I can, working towards a design culture that produces experiences and products which benefit us and the planet.